Dec 19 2017 What Current, Past, and ‘Never’ Child Sponsors Think
Child sponsorship, although a very popular form of charitable giving, remains largely misunderstood by American donors.
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Sep 19 2017 How do donors perceive child sponsorship?
Most feel it’s credible and legitimate, but also have concerns and don’t fully grasp how it works.
Aug 15 2014 Outcomes: Myths of the Christian Donor
What's true and what's not true about commonly held myths regarding Christian donors?
Jul 29 2013 Myths of the Christian Donor
Many assumptions about Christian donors have emerged over the years, and come to be treated as “conventional wisdom.” But how wise is it to believe something that may or may not be founded on reality?
Jun 06 2011 What types of donors support various causes?
Religious Americans often do not support specifically religious charitable causes
Feb 07 2011 Are places of worship competing with non-profits for the donor dollar?
Non-profit organizations and places of worship may not truly be in competition for donor dollars
Oct 30 2010 Heart of the Donor
Donors are the lifeblood of most not-for-profit organizations. So it’s critical to understand them—their behaviors, their beliefs, their motivations, their perspectives, their desires.