Sustainers (or monthly partners) represent regular, dependable funding for your mission. But why do some donors become sustainers and others don't? Our new report explores those who do (and don't) among evangelical Protestant donors.
The brand new research report from Grey Matter and BBS & Associates explores evangelical mid-level donors - a little-researched population that is critical to many ministries and non-profits.
We asked evangelicals what one charity or ministry (outside of their church) is their top priority. The brands they chose reveal a lot about the giving priorities of evangelicals. For instance, only a minority prioritize supporting a faith-based organization.
As ministries and charities try to attract younger evangelical donors, it's critical to understand their giving preferences are unique. Our new study shows just how unique younger evangelical donors are.
Continuing our research about evangelical Protestants, learn how they give (or don't give) to both church and charity.
The US is finally starting to emerge from COVID, and that includes Christian ministries and the agencies that serve them. What’s changed…if anything? We questioned over 100 ministry leaders, marketers, communicators, and consultants about this very topic.
The majority of American donors do not think of hospitals as "charities" - but the majority do think of children's hospitals as charities. Homeless shelters? Definitely charities. Museums? Universities? Private schools? Not so much...
GuideStar. CharityWatch. Wise Giving Alliance. Do charitable donors actually use charity watchdogs like these? Yes...and no.
Learn how Americans use (or don't use) social media to connect with donor-supported organizations and religious congregations.
From The Donor Mindset Study - what defines America's favorite charities?