“How do I know you’re any good?”

There’s no substitute for experience, and Ron Sellers, our president, certainly has it:

  • Hundreds of quantitative studies successfully concluded
  • Thousands of qualitative sessions moderated (individual and group)
  • Projects completed in challenging environments: an NFL game, an Army barracks, music festivals, a disabilities expo, a speech by President George W. Bush, inside bank branches and model homes – you name it
  • An enormous variety of populations studied: clergy, cancer patients, architects, wealthy donors, police officers, high school students, dementia caregivers, college athletes, long-haul truck drivers, overseas aid workers, CEOs, nurses, car dealers, evangelicals, Millennials, and even women with severe menopause complaints (to name just a few)
  • A featured insights thought leader at GreenBook Blog
  • Over 50 published articles in industry magazines and trade journals
  • Lectured at Pepperdine University and Biola University
  • Experience as a professional journalist and broadcaster prior to his research career
  • Widely covered by the international media:

  • USA Today
  • Fast Company
  • NPR
  • Huffington Post

  • Christianity Today
  • Financial Times of London
  • Chronicle of Philanthropy
  • Harvard Business Review

  • Pravda
  • Associated Press
  • MSNBC
  • Washington Post

Grey Matter Research has connected a team of professionals with extensive experience in areas such as multivariate statistical analysis, field management, respondent recruiting, and online panel management to provide you with the insight to address your business needs.

“It takes less time to do a thing right than it does to explain why you did it wrong.”
– Henry Wadsworth Longfellow