“…will I get the service and attention I need?”
Short answer: yes. We believe strongly in partnerships with clients, which is why we’ve been serving some of the same people for over two decades. We customize our reporting style to fit your needs and company culture. No interns or junior-level people will work on your projects.
We’re high-service, high-touch people who always want you to feel your business matters to us…because it actually does.
“…will I get the quality of work I expect?”
Our clients sure think so, which is why most of our work is repeat or referral business. We’ve written extensively on data quality, which is frequently missing in research today. We run extensive quality checks in recruiting and data collection (by individuals, not algorithms), to make sure we’re depending on real, engaged respondents.
So the answer to this question is actually “no” – our goal is for the quality to be better than you expect.
“Discovery consists of seeing what everybody has seen, and thinking what nobody has thought.”
– Albert Szent-Gyorgyi von Nagyrapolt