We
Have a Passion
For Research That Makes A Difference.

“I need to know…”

Articles & Studies

The Sustainers

Sustainers (or monthly partners) represent regular, dependable funding for your mission. But why do some donors become sustainers and others don’t? Our new report explores those who do (and don’t) among evangelical Protestant donors.

Understanding Evangelical Mid-level Donors

The brand new research report from Grey Matter and BBS & Associates explores evangelical mid-level donors – a little-researched population that is critical to many ministries and non-profits.

What Is a Pentecostal or Charismatic Evangelical?

What exactly is a Pentecostal or Charismatic evangelical? And how do they differ from other evangelicals? We explore this population in our latest research report.

The Favorite Charity or Ministry

We asked evangelicals what one charity or ministry (outside of their church) is their top priority. The brands they chose reveal a lot about the giving priorities of evangelicals. For instance, only a minority prioritize supporting a faith-based organization.

Evangelicals and Christian Media

Almost all evangelical Protestants use Christian media in some form, whether that be Christian radio, books, websites, podcasts, or something else. Find out more about evangelical use of the media in our new study Media Matters.

Evangelicals and Travel to Israel

Evangelical Protestants have strong interest in visiting Israel once the pandemic dies down, but many of them have significant concerns about the safety of such a trip. Our new report details how evangelicals feel about travel to Israel.

The Sustainers

Sustainers (or monthly partners) represent regular, dependable funding for your mission. But why do some donors become sustainers and others don’t? Our new report explores those who do (and don’t) among evangelical Protestant donors.

Understanding Evangelical Mid-level Donors

The brand new research report from Grey Matter and BBS & Associates explores evangelical mid-level donors – a little-researched population that is critical to many ministries and non-profits.

What Is a Pentecostal or Charismatic Evangelical?

What exactly is a Pentecostal or Charismatic evangelical? And how do they differ from other evangelicals? We explore this population in our latest research report.

The Favorite Charity or Ministry

We asked evangelicals what one charity or ministry (outside of their church) is their top priority. The brands they chose reveal a lot about the giving priorities of evangelicals. For instance, only a minority prioritize supporting a faith-based organization.

Evangelicals and Christian Media

Almost all evangelical Protestants use Christian media in some form, whether that be Christian radio, books, websites, podcasts, or something else. Find out more about evangelical use of the media in our new study Media Matters.

Evangelicals and Travel to Israel

Evangelical Protestants have strong interest in visiting Israel once the pandemic dies down, but many of them have significant concerns about the safety of such a trip. Our new report details how evangelicals feel about travel to Israel.

“Discovery consists of seeing what everybody has seen, and thinking what nobody has thought.”
– Albert Szent-Gyorgyi von Nagyrapolt