Sep 10 2024 Giving Is Down among Evangelicals
Our new report shows giving is down among evangelicals. It's a double whammy: the proportion giving to church and/or charity declined, as did the amount donors give.
Our new report shows giving is down among evangelicals. It's a double whammy: the proportion giving to church and/or charity declined, as did the amount donors give.
That donor to your ministry hasn't given in at least 13 months, so you consider them to be lapsed. Chances are, that's not how they see themselves. Get the Lapsed Ministry Donor Research Report, created with BBS & Associates.
When targeting evangelicals in charity/ministry advertising, does a watchdog logo increase appeal? Or a scripture reference? Learn more about strategic creative design with our new report.
Who controls giving in two-adult evangelical households? Our new report examines how much agreement there is between spouses, how much is given jointly as a couple versus as individuals, and how giving works when there are two decision-makers.
Are evangelical donors more compelled by a fundraising appeal that features people of their own race/ethnicity? Of their own gender? Are evangelicals colorblind and gender-blind when it comes to who they choose to help? We dug into this in our new report...
Sustainers (or monthly partners) represent regular, dependable funding for your mission. But why do some donors become sustainers and others don't? Our new report explores those who do (and don't) among evangelical Protestant donors.
The brand new research report from Grey Matter and BBS & Associates explores evangelical mid-level donors - a little-researched population that is critical to many ministries and non-profits.
We asked evangelicals what one charity or ministry (outside of their church) is their top priority. The brands they chose reveal a lot about the giving priorities of evangelicals. For instance, only a minority prioritize supporting a faith-based organization.
As ministries and charities try to attract younger evangelical donors, it's critical to understand their giving preferences are unique. Our new study shows just how unique younger evangelical donors are.
Continuing our research about evangelical Protestants, learn how they give (or don't give) to both church and charity.
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