Aug 10 2020 Still More Dirty Little Secrets of Online Panels
The chance your online panel study is filled with fraudulent or disengaged respondents is 90% or higher, according to Still More Dirty Little Secrets of Online Panels.
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Jun 03 2019 Six Ways Your Survey Research May be Misleading You
Are you comfortable with doing surveys in which up to half of the responses you’re receiving are fraudulent? Or in which you’re getting a heavily biased group of respondents?
Jul 29 2016 Getting Past the Barriers
How to Do Research That Is Faster, Cheaper, and More Flexible
Mar 05 2014 2014 Greenbook Research Industry Trends (GRIT) Report
Research clients speak out on research vendors and the adoption of new tools and techniques
Jul 29 2013 How Sliders Bias Survey Data
The use of sliders in online surveys has become common, as researchers seek to enhance respondent engagement. The only problem is that if you’re using sliders, there’s a pretty good chance you are getting back biased data.
Apr 15 2013 How Sliders Bias Survey Data
Using sliders in a questionnaire can bias the data you get.
Mar 01 2012 An Evaluation of Online Panels
All panels are not created equal – and here’s the evidence to prove it.
Jan 15 2012 More Dirty Little Secrets of Online Panel Research
When you use an online access panel for research, you depend on those respondents to help inform your critical business decisions. But what if your survey is the ninth one your respondents have taken today?
Jul 29 2009 To Catch a Survey Cheater
When Online Survey Respondents Cheat on Fact-based Questions
Mar 29 2009 Dirty Little Secrets of Online Panels
Online panels are not created equally. And we can prove it.