Mar 11 2020 Why Research Reporting Is Often Poor
Insights clients often complain that research reports aren't helpful - and too often they're right. How do we fix this?
Tag: Vendors
- Home
- /Posts Tagged ' Vendors '
May 28 2019 You’re All Saying the Same Thing
It’s time to take a client-centered look at your sales and marketing efforts.
Mar 08 2016 Agile Research or Agile Researchers?
Agile research is a hot topic. Should it be?
Nov 03 2015 Truth Is in Your Actions, Not Your Advertising
A recent search for a vendor showed just how difficult some research vendors make it for clients to want to work with them.
Aug 20 2015 Shocking Incompetence by a Major Research Brand
How can we have confidence in the future of our industry when a major research vendor has so little basic research competence?
Apr 15 2015 Why I Don’t Miss Angry MR Client
Fortunately, Angry MR Client, Angry MR Respondent, and Angry MR Vendor seem to have faded away. Unfortunately, too often the complaints vendors and clients have about “the other side” are still there. Don’t get angry – get better. Or buy a saddle (and you’ll have to read to the end to know what that means.)
Feb 06 2015 Has Research Quality Really Gone Downhill?
In articles about the quality of consumer insights, a common opinion is that research quality has gone downhill in recent years. I question that perspective.
Jan 02 2015 Finding the Right Balance in RFPs
The challenge for research clients is in finding the right balance between providing too much guidance and too little in your RFPs. The quality of your insights project will depend on it.
Sep 26 2014 How to Handle It When You Mess Up on the Project (and You Will)
Everyone blows it. How you handle your failure says a lot more about you than whether you blew it in the first place.
Mar 31 2014 Interview with Stacey Symonds, Senior Director of Consumer Insights, Orbitz Worldwide
Stacey Symonds is Senior Director of Consumer Insights for Orbitz Worldwide. In her current role, she partners with a range of internal business leaders to integrate the voice of the customer into day-to-day as well as long-term development.