Sep 19 2017 How do donors perceive child sponsorship?
Most feel it’s credible and legitimate, but also have concerns and don’t fully grasp how it works.
Most feel it’s credible and legitimate, but also have concerns and don’t fully grasp how it works.
Post from the Phil Cooke Blog - do donors prefer e-mail or direct mail communication?
Most donors see advantages to both e-mail and direct mail communication from the organizations they support. Very few completely reject one form or the other.
Influence Magazine article about charitable giving and the tax deduction.
Americans donors are far less generous than they think they are, which may suppress giving
A growing group of charitable donors believe that eliminating the charitable tax deduction would not harm giving in the US
What's true and what's not true about commonly held myths regarding Christian donors?
Many assumptions about Christian donors have emerged over the years, and come to be treated as “conventional wisdom.” But how wise is it to believe something that may or may not be founded on reality?
Americans think first of non-profit organizations that are massive, international, and non-religious
The average American thinks non-profit organizations spend 60% more on overhead than they reasonably should
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